Explore the Business Negotiation Skills that You Need to Close New Deals
Negotiation is one of the most critical aspects of almost any business interaction. When it comes to sales, it is crucial for winning deals. But how can you convince customers from your standpoint? And when is walking away from a deal the best thing to do?
The Game Theory approach gives us insights into these questions. The participants learn the importance of a BATNA and the many different aspects you can negotiate on – besides the price. Having a strategic look at negotiating opportunities, participants learn a new perspective on how to argue for their product.
Participant’s feedback to this class has been overwhelmingly positive in the past – several participants found a new angle to revisit old deals and get the conversation back on the table.
Key Learnings
- Leverage critical negotiation skills to increase profit margins, win rates, and secure future business
- Understand how to use Game Theory for (sales) negotiations to craft a value message for key stakeholders.
Lecturer(s)
Andreas Langer
andreas.langer@pdagroup.net
+43 699 10 70 14 4
Andreas Langer (Mag.rer.soc.oec.) is a partner at PDA Group GmbH, Systemic Coach, Consultant, Business & Management Coach (ECA) & Design Thinking Coach.
He has more than 25 years of experience in sales and has held management and leadership positions in industries such as passenger transportation, aviation and air conditioning, software (SAP), renewable energies and professional services.
He has been working for more than 10 years as a consultant, trainer and coach for customers such as Fujitsu Technologies, SAP or Axians ICT Austria.
Andreas sees his consulting focus in the areas of sales enablement, sales coaching, indirect channel sales via partners, complex solution selling in B2B and digitalization as well as in the support of the creation and implementation of digital training programs for sales.
Contact
Andreas Langerandreas.langer@pdagroup.net
+43 699 10 70 14 4
Daniel Ortner
daniel.ortner@pdagroup.net
+43 660 2359240
Daniel is a passionate business consultant and is particularly enthusiastic about social selling, which is his focus topic at PDAgroup. Working closely with customers is very important to him, which is why he especially enjoys conducting training events as well as working out strategic concepts together with customers and subsequently supporting them during the implementation. Daniel is also involved in various sales projects and in the development of new sales training programs
Contact
Daniel Ortnerdaniel.ortner@pdagroup.net
+43 660 2359240
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