The fast-changing digital world and information overload are setting new standards for sellers. These developments demand a customer-centric approach to the market; a holistic view of buyer and seller journey to deliver an enhanced customer experience.

Our understanding of cross-functional relationships connects the following dimensions: Leadership & Strategy - IT Tools & Technology - Learning Design & Training to your overall corporate Sales Enablement approach.

We live the future of sales...

As a strategic, cross-departmental discipline, Sales Enablement aims to significantly increase predictable sales results. Our expertise in sales enablement empowers sales teams to break new ground and achieve unprecedented sales success.

Strategy & Leadership


Neither the best training & coaching, the best content nor the best tool will bring you closer to success - without cross-functional, strategic collaboration. Together with you, we develop your strategic sales enablement approach that combines all these components.

IT Tools & Technology


Together we will create a solid database for sales management and for the further development of all involved stakeholders. Achieve your business goals by ensuring concrete information is accessible at the right time. We evaluate your existing sales tools & technologies, create a digital transformation strategy and support you in implementing smart solutions.

Learning Design & Training

A successful sales enablement approach supports continuous development of sales and marketing teams and cross-functional collaboration. We can support your development of all skills for the effective use of content and tools through training & coaching. We accompany you on your individual path to sales readiness and excellence.

Build on our many years of international experience, a large network of experts in various industries and science as well as the dedication of our employees guarantee the fast and successful implementation of your projects. 


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Happy Customers All Around the Globe


Many years of experience, a wide network in academia and different industries, as well as the great dedication of our team makes our customers strive. Discover how we help them succeed.

Sales Enablement Workshop KARL MAYER

KARL MAYER is an innovative market leader as well as driving force in the textile machinery building. The manufacturer offers perfect solutions for the fields of warp knitting and flat knitting, technical textiles, warp preparation for weaving and digitalization. Now the company is facing a change of generations in sales. 


IDM - Virtual Design Thinking
SAP Partners - Virtual Inspirational Selling Program
Fresh Faces Careers Academy (German Speaking Area)
Axians ICT Austria - Account Planning
Partner Challenge for SAP Partners in EMEA
itelligence AG - Global Marketing Workshop
INSynQ, Elision & VCD - Inspirational Selling Program

SAP Netherlands is dedicated to making the Dutch partner network the most effective in EMEA. Their partners’ sales executives needed assistance winning Net New Name customers and protecting and upselling to their current key customer accounts. PDAgroup provided them with the right skills to overcome these challenges.

All for One Steeb Partners - EBM Coaching Program
Ledermair Transport Service LLC - Strategy Workshop
SAP Learning2Go - Training Development
IKB (Innsbruck Municipal Services) - Design Thinking
Analysis of SAP Business One Partners in Germany
A Rennweg 1, 6020 Innsbruck, Austria E office@pdagroup.net T +43 (0)512 56 09 70

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Sales Enablement Insights from PDAgroup (EN)

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